About Us

Who is Mogreet?

Mogreet is the leader in video text message marketing and mobile technology solutions. As the original pioneer in mobile video, Mogreet continues to innovate and offer its platform to businesses and developers globally.

The Team

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  • Norm Schifman

    Chief Financial Officer / Co-founder

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    Norm Schifman is the Co-Founder and Chief Financial Officer of Mogreet, Inc. With over 35 years of successful operational experience in managing businesses in the media, technology, manufacturing and real estate industries, Norm’s vast experience includes being a board member and/or operating partner for numerous entrepreneurial firms in Southern California. Norm’s focus is on the financing, strategic planning and corporate development activities of early stage companies and those going through significant growth. Norm was the co-founder of Angeles Ventures, a consulting and venture capital investment group, Emaimai Inc., a Hong Kong based, multi-lingual auction and e-commerce business, and Enigma Digital, an internet music community and content startup acquired by Clear Channel. Among his earliest activities was the founding of a manufacturing business in the home furnishings industry that grew to $100 million and his service as one of the principal early stage advisors and shareholders in, Kistler Aerospace, a start-up that raised over $500 million dollars to develop reusable launch vehicles to deploy satellites into low earth orbit. Norm graduated from the University of Southern California with a degree in accounting. When not working at Mogreet, Norm can be found spending time with his young grand children, cheering for the USC Trojans, or pacing the block on his mobile phone.
  • James Citron

    Chief Executive Officer / Co-founder

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    James Citron is the CEO and Co-Founder of Mogreet. He is widely regarded as one of the foremost experts on mobile video and MMS in the United States, and is actively helping to shape the evolution of the mobile marketing and advertising industries. In 2011, James was appointed to the highly-esteemed Consumer Best Practices Committee of the Mobile Marketing Association. In addition to founding and operating Mogreet, James is a frequent speaker at leading digital and mobile industry trade events (Mobile Marketing Association, CTIA, Ad:Tech, Red Herring Global 100, Dow Jones Wireless Innovations and the Milken Institute). He is a published author (Mobile Marketing for Dummies, 2010), educator (regular guest lecturer at USC and UCLA Business Schools), and an advisor to early-stage companies. Prior to Mogreet, James built a multi-million dollar mobile phone personalization business, which he launched globally with Motorola in over 25 countries across four continents. Earlier in his career, James worked as an investment banker at Deutsche Bank Securities where he advised large market capitalization telecommunications companies on mergers and acquisition strategies. Prior to Deusche Bank, James built one of the first college social networks. James is a graduate of Princeton University and in his spare time can be found at LA sporting events (Go Lakers!) or exploring Jazz venues across the globe.
  • Anthony Rossano

    Chief Technology Officer

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    Anthony Rossano is the CTO of Mogreet where he directs all backend, web, social network, widget, and messaging system software and development. Anthony manages all of Mogreet's digital and network operations, and researches new and innovative SMS, WAP, MMS, browser and handset app-based content technologies. A life-long technology entrepreneur, Anthony founded his first company in 1988, Pacific Computer Consulting (PCC), a pioneering multimedia and animation factory at the forefront of the CDROM, DVD and Internet revolution. He later joined Paramount Studios and Director Steve Oedekerk as a Technical Director at Omation Studios, where he established a new CG production facility and received film credit on the movie The Barnyard. Rossano graduated from the University of Washington.

Our management team is composed of industry leaders with experience in mobile technologies, advertising, and marketing.

  • Gregory Yorke

    VP of Finance

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    Gregory Yorke has been involved with growth technology, media and entertainment companies for over fifteen years. Prior to joining Mogreet in 2007, he cofounded and grew several content sites including LifeTwo.com, a site that provides tools and information to improve the lives of people too young for AARP.com. Greg was also senior financial officer for a startup cable network, where he worked with a major investment bank to create the company's business plan and financial models. Before his time at the cable network, he was CFO of Toonacious, a production company that develops animated children's videos. From 1999-2002 he was VP Finance at Clear Channel Interactive, founded as Enigma Digital. Yorke was one of the company's first employees and participated in developing strategy as well as managing business operations through a period of extraordinary growth. Prior to that, he was VP Finance at Synctrix, a startup that developed innovative video networking hardware for TV, film, and commercial production. Greg graduated cum laude from the University of Miami and holds a MBA from the University of Virginia's Darden Graduate School of Business Administration.
  • Serena Ehrlich

    Dir of Marketing

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    Over the last 20 years, Serena Ehrlich has worked closely with public and private companies providing guidance on investor and public relation trends. Serena has implemented local, national and international social media campaigns for a wide range of brands including Kraft, Scion, Kohl's, Avon, Mattel and many others. As the director of Marketing for Mogreet, Serena has a unique perspective on the future of mobile marketing (and it ain't plain text). In addition, Serena serves as the Corporate Secretary of the international Social Media Club board of directors, as well as an At Large director of the National Investor Relations Institutes' Los Angeles chapter. She can be found on Twitter (@serena) as well as a wide range of emerging platforms.
  • Tracy Kunzi

    Dir of Client Services

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    Director of Client Services Tracy Kunzi is the Director of Account Management & Creative Services for Mogreet. Tracy has seen Mogreet grow and expand since the early days when she joined the family in 2007. During her time Tracy has designed, implemented, and executed hundreds of successful mobile campaigns for a variety of Fortune 500 companies. Tracy manages top tier clients such as Jack in the Box, Bloomingdale’s, VANS, ABC Family, Charlotte Russe, Steve Madden, and American Greetings just to name a few. Prior to Mogreet, she worked for National Lampoon where she confirmed her passion for marketing. She is a proud Wildcat from the University of Arizona, where she earned her BA in Business Marketing. When she’s not assisting her clients, you can find Tracy spending time with her new pup, Bella, along with her friends and family in Orange County.

Our Investors

Mogreet is backed by leading venture capital firms with proven track records building world-class mobile, media and technology companies. Mogreet’s investors include Ascend Ventures, Black Diamond Ventures, Draper Fisher Jurvetson Frontier and Spyglass Ventures.

  • Black Diamond Ventures Logo
  • Spy Glass Ventures Logo
  • Ascend Ventures Logo
  • DFJ Frontier

In The Press

Pulling Back The Curtain
On Text Message Mobile Marketing

March 4, 2013

Retailers Must Follow the
Rules of Text Message Marketing

March 4, 2013

The Rise of SMS Mobile Coupons

Feb 19, 2013

An MMS API For
The Next Generation of Mobile Apps

January 17, 2013

Mobile Marketer's
Mobile Women to Watch 2013

December 20, 2012

Mogreet in the TechCrunch

Mogreet Releases APIs To Let Developers Quickly Add SMS,Video, Rich Media Messaging To Apps

October 3, 2012

Mogreet in the Wall Street Journal

Teen Stores Try Texts as Gr8 Nu Way to Reach Out

August 1, 2012

Mogreet in the LA Times

Silicon Beach emerges as a tech hotbed

July 15, 2012

Mogreet in Mashable

The Power of Text Message Marketing

July 13, 2012

High Fives

Work With Us

Mogreet is made up the most strategic and creative minds in mobile today. Do you think you have what it takes? Let us know!

Get in Touch!